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The Best AI Video Editing Tool for You!
InVideo or VideoGen? Find the Best AI Video Editing Tool for You!
Over the years, I’ve experimented with countless tools to streamline video production, from small-scale projects to full-blown campaigns. Today, I’m diving into an honest comparison of VideoGen and InVideo—two AI-powered video creation platforms that promise to revolutionize how creators, marketers, and businesses craft high-quality content. Whether you’re aiming to boost SEO, scale up social media posts, or strengthen your brand identity, this breakdown will guide you toward the right choice for your needs. Let’s dive in with a natural, in-depth, and completely transparent take!
What Are VideoGen and InVideo?
VideoGen is an AI-driven video generator designed for speed and simplicity. It automates the entire process—scripting, narration, stock footage selection, and editing—delivering polished videos in seconds. With over 3 million copyright-free assets, 150+ natural-sounding voices in 50+ languages, and platform-specific optimization (e.g., TikTok, YouTube), it’s built for creators who need fast, scalable content.
InVideo, on the other hand, is a robust, cloud-based video editor with a focus on customization. Featuring 5,000+ templates, AI-assisted text-to-video capabilities, and integrations with stock libraries like Shutterstock, it’s a go-to for marketers and creators who want more control over their video output. It’s SEO-friendly, with tools to craft keyword-rich titles and descriptions.
Both platforms aim to simplify video creation, but their approaches differ significantly. Let’s explore the key factors: usability, features, pricing, and SEO potential.
InVideo or VideoGen? Find the Best AI Video Editing Tool for You!

InVideo or VideoGen
Usability: Beginner-Friendly or Pro-Focused?
VideoGen shines with its intuitive, no-fuss interface. You input a prompt or script, and the AI handles everything—perfect for beginners or busy creators who don’t have time to tinker. However, this automation comes at a cost: limited creative control. If you’re after a quick win, it’s unbeatable, but seasoned editors might find it restrictive.
InVideo offers a more hands-on experience. Its drag-and-drop editor, paired with thousands of templates, suits both novices and pros. While it requires more effort than VideoGen, the learning curve is gentle, and the payoff is greater flexibility. For someone like me, who values precision, InVideo feels more empowering.
Verdict: VideoGen wins for speed and ease; InVideo takes the crown for versatility.
Features: Automation vs. Customization
VideoGen automates video production with standout features like:
- Massive Asset Library: 3 million+ stock images and clips.
- Multilingual Voiceovers: 150+ voices across 50+ languages—ideal for global reach.
- Platform Optimization: Tailors videos for Instagram, TikTok, etc.
- Instant Editing: Browser-based tweaks in seconds.
It’s a powerhouse for rapid content creation, but the AI-driven output can sometimes lack the personal touch a human editor brings.
InVideo counters with:
- AI Text-to-Video: Turns blogs or scripts into videos with smart visuals.
- Customizable Templates: 5,000+ options for branding and niches.
- Stock Media Integration: Access to Shutterstock and iStock.
- SEO Tools: Built-in options for keyword-optimized titles and descriptions.
InVideo’s strength lies in its balance of AI assistance and manual control, making it perfect for polished, SEO-driven content like YouTube tutorials or ads.
Verdict: VideoGen excels in automation; InVideo dominates in customization and SEO finesse.

VIDEOGEN VS INVIDEO AI
InVideo or VideoGen? Find the Best AI Video Editing Tool for You!
Pricing: Value for Money
VideoGen offers flexible plans:
- Pro: $12/month (billed annually) – Unlimited videos, 10,000-character limit, 50 GB storage.
- Business: $74/month – Adds premium features like API access and 500 GB storage.
- Enterprise: Custom pricing for large-scale needs.
It’s affordable for small creators but scales well for teams.
InVideo pricing includes:
- Free Plan: Limited features, watermarked videos.
- Plus: $20/month – 60 exports, 10 iStock downloads.
- Max: $48/month – 120 exports, 40 iStock downloads.
InVideo’s free tier is a nice entry point, but the paid plans unlock its full potential—slightly pricier than VideoGen but justified by the extra tools.
Verdict: VideoGen is cheaper for quick content; InVideo offers more bang for your buck if you need advanced features.
SEO Optimization: Which Ranks Better?
For VideoGen, SEO relies on its ability to churn out platform-optimized videos fast. Pair it with keyword-rich scripts, and you’ve got content ready for TikTok or YouTube Shorts. However, you’ll need to handle metadata (titles, tags, descriptions) elsewhere, as it lacks built-in SEO tools.
InVideo is the SEO champ here. Its templates are designed with platforms like YouTube in mind, featuring space for keyword-optimized titles and descriptions. The text-to-video feature also lets you repurpose SEO-friendly blog content into videos, boosting discoverability on Google and social platforms.
Verdict: InVideo is the clear winner for SEO-focused creators.
InVideo or VideoGen? Find the Best AI Video Editing Tool for You!
Pros and Cons
VideoGen
Pros: Lightning-fast, beginner-friendly, multilingual support, affordable.
Cons: Limited creative control, basic editing, no native SEO tools.
InVideo
Pros: Highly customizable, SEO-ready, vast template library, professional output.
Cons: Steeper learning curve, higher cost, slower process.
InVideo or VideoGen? Find the Best AI Video Editing Tool for You!
Final Thoughts: Which Should You Choose?
After a decade in content creation, I can confidently say both tools have their place. VideoGen is your go-to if you need to pump out videos quickly—think social media marketers or solopreneurs scaling short-form content. InVideo is better for those prioritizing quality, branding, and SEO—ideal for YouTubers, businesses, or anyone repurposing content for search engines.
For my workflow, I’d lean toward InVideo for its depth and SEO edge, but I’d keep VideoGen in my toolkit for rapid prototyping. Your choice depends on your goals: speed or control?
Call to Action
Ready to elevate your video content game? Try VideoGen for free to experience its lightning-fast creation, or sign up for InVideo’s free plan to unlock SEO-optimized customization. Don’t wait—start creating videos that rank, engage, and convert today! Which tool will you pick? Let me know in the comments!
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